News

Delaware Valley College Hires PS&L to Design Undergraduate Admissions Publications

Glenside, PA – May 18, 2012

After a nationwide search, Paskill Stapleton & Lord has been retained by Delaware Valley College in Doylestown, PA to develop 7 new brochures for its undergraduate recruiting efforts, including a new viewbook. The project entails in-depth research of target audiences, analysis of the recruiting strategy, copywriting and design work. The new publications will be available this fall.

Delaware Valley College also has decided to bring a PS&L consultant on campus for the 2-day SMART workshop. SMART (Sales Management & Academic Recruitment Training) focuses on helping admissions officers improve their selling skills. The workshop includes team building, relationship marketing, and tactics for overcoming obstacles and improving yield.

PS&L is happy to once again be working with DelVal.